How to Effectively Incorporate Videos Into Your Website | Placester

For many agents, video can seem like the final frontier of marketing—an area where only the bravest and most bold dare to go. Many agents who dare to try video, though, find it’s one of the best ways for them to connect with leads and present their real personality before they ever meet a buyer or a seller face-to-face…

The ultimate video guide for agents: How to get started with a video strategy for your website

For many agents, video can seem like the final frontier of marketing—an area where only the bravest and most bold dare to go. Many agents who dare to try video, though, find it’s one of the best ways for them to connect with leads and present their real personality before they ever meet a buyer or a seller face-to-face. Whether you struggle with where to get started with your video marketing strategy, are unsure whether it’s worth the energy to layer it on top of what you’re already doing, or simply question whether video is worth the effort, “How to Effectively Incorporate Videos Into Your IDX Website” will help you decide exactly where you want to go with video in your business.

You are:

• A real estate agent who’s curious about how video can increase your local reach, or who’s already using video but could use some fresh, new ideas.
• A real estate assistant who manages video for your agent, team, or broker, and who wants to know more about what makes a good video and how the marketing works.
• A broker or training manager whose agents struggle with video and who want to offer some tangible advice and ideas for both beginners and intermediate-level video marketers.

You want:

• To learn more about why buyers and sellers like videos, what makes them compelling, and how to apply that knowledge to your strategy.
• To collect at least a few different ideas for what kinds of videos to create … and then what to do with them after you’ve made them.
• To understand how you can use videos to promote your listings, specifically, showcasing them in the most appealing ways possible.

What you’ll get:

An hour-long webinar that gives an overview of why video marketing is especially successful in the real estate industry and offers detailed advice on how to get started with video marketing in your business. You’ll learn how to think about video hosting (which platform will be best for you and why), tips for actually shooting the video and working through some of the nerves to appear as human as possible, ways you can use your existing content to create even more video content, and tactical tips for ways you can improve your video strategy as you start to get more comfortable with the medium.